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Providers adjusting to greater use of social media in healthcare

Last updated:June 2013

Editor's note

Patient engagement is the most commonly cited benefit of using social media in healthcare. Social media platforms can allow patients to communicate with other patients or with physicians, saving them a physical trip to the hospital or doctor's office. This has given providers one more area of privacy to protect and ensure their facility meets government regulations. This guide details how social media is being used in today's healthcare environment and how providers have adjusted to its increasing popularity.

1Social media data a target for providers, hackers

A social media platform at Boston Children's Hospital has facilitated communication between hospitals employees. Having a social media presence can also allow caregivers to interact with patients, but it might leave both parties vulnerable to hackers who are targeting popular social sites and apps.

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